Improve Your Airbnb Listing with ResiHut
Improve Your Airbnb Ranking to Get Bookings All Year Round
You have built a
beautiful space for travelers to stay, you have listed it on Airbnb and other
rental sites now you are waiting to be flooded with bookings. What can you do
to make sure that your short-let stands
out from the crowd in your neighborhood?
It might be
stress-free to attract guests during peak season and holidays, but the ultimate
goal for better Airbnb hosting is to ensure their vacation rental
properties are always occupied— no matter what time of year.
To become a Super
host, you not only have to turn your home into an awe-inspiring Airbnb, but
also deliver services that are above and beyond your competition.
So, how can you
prevent your happy home from staying empty and overlooked when things slow
down? What can you do to make sure to get bookings all year round?
In this article,
we have put together a list of tips to make your short-term let stand out from
the crowd, and increase the occupancy rate.
Improve Your Airbnb Listing to Stay Ahead of the Competition
If you’re a frequent
traveler, looking for a perfect place to book for your next vacation— what are
the probabilities you will click through tons of pages of search results
on Airbnb?
Like Google, a
popular search engine, majority of the people will land on whatever they
find on the first page of their Airbnb’s search result. What does that
mean for Airbnb hosts? You need
to ensure your Airbnb property is near the top of the list.
Tips to Improve Your Airbnb Ranking and Occupancy Rate
Tip 1: Make Your Listing Eye-Catching
The first thing
people notice when scrolling through Airbnb is photos of the rental properties.
When it comes to Airbnb listing details, the importance of professional
photography can’t be ignored.
Adding blurry,
unprofessional snaps of your property’s kitchen, bathroom, living room, and
bedroom is not going to amaze those looking for short-term rentals.
That’s why it is
recommended hiring a professional to help you with lighting and angles. Always
try to make attractive titles which will induce travelers to click on your
listing.
If you are close
to one of London’s central tube stations, weave that into the title. If you are
a stone’s throw away from the beach, mention it!
It’s important to
make sure that your Airbnb description answers any queries or doubts guests
might have including distance from the airport, the comfort of the beds,
closeness to shops, and also the amenities and services available at the
property.
Tip 2: Give Them Surprise with Thoughtful Touches
Besides making
your property look stunning and offering all the comforts your guests need, one
way to make your short-term rental stand out from the rest is by adding some
thoughtful and personal touches.
It might look to
be small things, but they are sure to get pointed out in your Airbnb positive
reviews. For instance, a box of freshly baked cookies waiting for them on
their arrival or a personalized message on a chalkboard to welcome guest. Many
Airbnb hosts also prepare a welcome package.
Tip 3: Be Responsive
To become a good Airbnb
host and rank higher on search engines, it is important to maintain at
least 90% response rate or higher. If potential guests request you
an enquiry, try to answer it within a few hours.
You should make
yourself available 24/7 for guests, which means answering to text messages or
calls in midnight when there’s an issue that needs listening to.
Tip 4: Keep Your Airbnb Listing Current
One of the best
and most efficient ways to ensure a perpetual flow of bookings is to keep your Airbnb
profile and listing up-to-date and fresh.
Are there new
amenities that you haven’t added to your list? Does your Airbnb description
best complement what you are offering? Does your garden have a scenic view
that’s worth snapping and adding to your listing?
We recommend you to
update your Airbnb listing every month to ensure you don’t miss out on
bookings.
Tip 5: Airbnb Rate Changes
Let’s be frank;
you might have the most beautiful looking Airbnb property in the popular
neighborhood. But if you don’t have a competitive price you are going to
miss the boat on bookings.
It is vital to
keep some factors in mind when setting the price— and also you need to stay
across these factors to increase the occupancy rate.
You can set
weekend rates to provide travelers a reason to stay with you during the week
when bookings are generally lower. You can cut down your rates during the
off-season to stay competitive with local hotels which offer cheap room rates
during the unpopular season.
Make sure you keep
a close watch on the prices of similar listings in your neighborhood area and modify
your rates accordingly.
Tip 6: Target the Right Audience
A brilliant way
to invite new guests to your rental property is to fix your listing title or
description into popular events that fascinate visitors. You should not expect
people to find you – catch their eyes and tell them that your home rental is
nearby to where they are going or want to go; and choosing to stay with you
will assist them in making the most of their holiday!
You can use social
media platforms to reach maximum target people, and make them know about
your existence.
ResiHut Helps to Improve Your Airbnb Ranking and Occupancy Rate
Need help to improve your Airbnb ranking and increase occupancy
rates? Our team of experienced property managers and professionals having
several years of experience assisting Airbnb hosts to improve their bookings
and Airbnb revenue.
With us, you can
be certain to get lots of good reviews that will help you retain your
old guests, while attracting the new ones! We make every effort to improve your
Airbnb SEO and increase your search ranking.
Contact ResiHut today!
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